Daily Deals Will Cost $$$$
By David J Dunworth O. C. E. There is a tremendous appeal to the many Deal of the Day vendors, with Groupon® leading the way. This week Groupon® announced it will go public and will raise as much as $750
Archive for the David J Dunworth Tag
Retail Rallies around Mobile – mHealth Uncertain of its Use
By David J Dunworth O. C. E. As recently reported by Millennial Media (see SMART Report-April,’11), mobile commerce and the use of other mobile media has increased significantly over prior year’s reported results. Taken directly from the Mobile Marketing Watch,
Mobile Money Transactions going Global
Mobile Money Transactions going Global By David J Dunworth O.C.E. In my recent article entitled True Social Entrepreneurship, I discussed the Bottom of the Pyramid of the world population. Currently the BOP encompasses more than 4 billion low-income consumers. Topics
The Death Knell for LBS
By David J Dunworth O. C. E. (CEO of TeXT-Icon Mobile Marketing Communications) Image – Wall Street Journal There is a great deal of buzz regarding the recent problems Apple has received regarding LBS, location based services, having the ability
Top Ten Must-Have Skills Every Entrepreneur Needs Part 2
_By David J Dunworth O. C. E. (CEO of TeXT-Icon Mobile Marketing Communications) Part Two of Two As a bit of a refresher, the first half of this document highlighted five of the most important skill sets every entrepreneur must
Top Ten Must-Have Skills Every Entrepreneur Needs Part 1
By David J Dunworth O. C. E. (CEO of TeXT-Icon Mobile Marketing Communications) This article is broken into two distinct parts and will be published a day or so apart. It is done so for the sake of publishing.
Bright Video Email Ideas for Dim Bulbs
Bright Video Email Ideas for Dim Bulbs By David J Dunworth (CEO of TeXT-Icon Mobile Marketing Communications) Producing video emails may take some getting used to, but the concept is easily mastered. You don’t have to be the brightest bulb in
The Over-Caffeinated Entrepreneur
The Over-Caffeinated Entrepreneur Video Email Basics for Today’s Marketers By David J Dunworth O. C. E. (CEO of TeXT-Icon Mobile Marketing Communications) Let’s face it folks, traditional email is a drag, and it is no longer effective. Mobile Marketing has
Ensuring CRM With QR Codes
Ensuring CRM With QR Codes By David J Dunworth (CEO of TeXT-Icon Mobile Marketing Communications) QR Codes are beginning to appear on all sorts of products, adverts and media platforms. One can spot them in magazine ads, on packaging, on
Putting off Procrastination
Putting off Procrastination By David J Dunworth CEO TeXT-Icon Mobile Marketing Communications “I was going to procrastinate but I decided to think about it a while longer.” Ever thought like this in the past? We all have
